Marketing strategy
Found in 52 Collections and/or Records:
The Software Market, side B [audiocassette], May 7, 1989, 2:00pm
"Who is our customer, and what does he say he wants? What were the hits and misses of 1988, and what might they be in 1989? How has the distribution channel and retail marketplace changed? What are the untapped markets, and where is the greatest potential for growth? The marketing minds of Activision, Electronic Arts, and Epyx have the answers." —Description from Computer Game Developers' Conference 1989 program
Titanic: Adventure Out of Time marketing correspondence, December 12, 1995
This is a collection of production materials, memos, correspondence, scripts, press and marketing materials, press clippings, and demo software from CyberFlix Incorporated. In particular, this collection includes an extense amount of pre-production research materials and multiple draft scripts for Cyberflix's 1996 game Titanic: Adventure Out of Time, for which Andrew Nelson served as writer and producer.
