Marketing strategy
Found in 3 Collections and/or Records:
Nintendo, "Meteoric Messages!" advertising flyer, 1988
This is an unorganized collection of miscellanous video game flyers, likely sourced from trade show events. These items may be reorganized in the future as this collection grows.
Nintendo, "NUMBER ONE Video Game Company" clipped advertisement, date unknown
POPAI News, Volume 16, Number 5, "Nintendo Plays to Win with In-Store Merchandising", September/October 1992
POPAI News was a bimonthly magazine published by the Point-of-Purchase Advertising Institute. In this issue, POPAI News focused on Nintendo's "World of Nintendo" point-of-purchase merchandising campaign and interactive kiosk. The feature article includes rare interviews with John A. Sakaley III, director of merchandising for Nintendo of America, and Bill White, NOA's director of marketing and corporate communications.
