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Marketing strategy

 Subject
Subject Source: Local sources

Found in 3 Collections and/or Records:

Nintendo, "Meteoric Messages!" advertising flyer, 1988

 Item — Location Video game flyers, assorted
Identifier: PROMO-FLYERSMISC.NINTENDO.2
Scope and Contents From the Collection:

This is an unorganized collection of miscellanous video game flyers, likely sourced from trade show events. These items may be reorganized in the future as this collection grows.

Dates: Copyright: 1988

Nintendo, "NUMBER ONE Video Game Company" clipped advertisement, date unknown

 Item — Location CES clipped flyers
Identifier: PROMO-CESFLYERS.NINTENDO.UNKNOWN.1
Scope and Contents From the Collection: This is a collection of CES flyers published in various trade magazines. The flyers in this collection had already been clipped out of their magazines at the time they were cataloged (all appear to have been cut from issues of TWICE), and they are organized as their own collection. When possible, the flyers were dated based on publication information listed on the opposite side of their pages.Generally, the library tries to collect complete issues of trade magazines, but given...
Dates: Publication: date unknown

POPAI News, Volume 16, Number 5, "Nintendo Plays to Win with In-Store Merchandising", September/October 1992

 Item — Trade magazines, assorted
Identifier: MAG-TRADEMISC-POPAI.V16N5
Abstract

POPAI News was a bimonthly magazine published by the Point-of-Purchase Advertising Institute. In this issue, POPAI News focused on Nintendo's "World of Nintendo" point-of-purchase merchandising campaign and interactive kiosk. The feature article includes rare interviews with John A. Sakaley III, director of merchandising for Nintendo of America, and Bill White, NOA's director of marketing and corporate communications.

Dates: Publication: September/October 1992